What do our customers think about hull cleanliness? Cawthron report released
701 owners of moored boats completed the Cawthron Institute’s survey ‘Recreational boater views on hull cleanliness’ in 2023-24, which was supported by the New Zealand Marina Operators Association. Thank you to the marinas who shared the survey with their customers and to Cawthron Institute for sharing the document with us.
Here are some highlights:
· The report shows that maintaining a high standard of hull cleanliness is generally considered worthwhile. 84% of respondents agreed or strongly agreed that they are likely to keep their hull reasonably clean at all times.
· On average, respondents spent approximately $2,755 annually on hull cleaning, including antifouling and other cleaning methods, $6,439 on standard boat maintenance and $6,266 on mooring fees. These costs amount to around $15,460 per year per boat owner, with cleaning and antifouling making up18% of the total annual expenses.
· The time commitment is also significant: participants devoted an average of 103 hours per year to boat maintenance, with 13 hours spent on antifouling and 9 hours on hull cleaning.
More than 444 written responses were received to the question ‘What changes, incentives or regulations would improve your ability to keep your hull clean?’. A number highlighted opportunities for marinas to enhance infrastructure cleanliness, and the need for more haul-out facilities, especially in Auckland and other busy regions. Suggestions also included the introduction of more competitive pricing options, quick haul out and clean options, and competition in the market. Antifoul effectiveness was raised as a barrier, with the suggestion of safer, more flexible self-cleaning methods. Consistency in rules, and education and awareness were also popular themes.